Master of Business Administration / Master of Marketing

Course Details

This combined degree program allows students to undertake studies in the more general business disciplines of the Master of Business Administration while also studying the specific Marketing courses of the Master of Marketing. The Master of Business Administration program is designed to provide students with a range of analytic, strategic and leadership skills which will prepare them for increasingly competitive careers in business management in the corporate and public sectors. The program offers a grounding in fundamental business areas such as accounting, finance, organisational behaviour, economics, marketing and management. Analytic and problem solving skills are emphasised through an applied understanding of the theoretical framework within which today’s managers must operate, as well as the acquisition of practical skills in teamwork, writing, presentation and time-management. The ability to cope with rapid organisational and technological change is developed through an understanding of organisational behaviour, information systems and organisational change and development.

Qualification: Master Degree (By Coursework)

Course structure: Students are required to complete 160 units (sixteen courses) of courses comprising all of the core courses (130 units) and 30 units of directed courses.